Mobile Retail Is All The Buzz — These Are The Three Big Retailers That Actually Get It
by: Brandon Workman and Marcelo Ballve
A good deal of retail sales are now happening on mobile. And browsing for item on smartphones and tablets is even more common.
Retailers have been talking about the “mobile channel” for a while now, recognizing that they can’t afford to ignore the potential upside from mobile engagement. But some retailers have moved faster than others to build a mobile audience.
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